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Keep Social Media In Mind When Choosing Your Domain Name

June 11, 2019 By Chuck Underwood 6 Comments

Here is another common mistake I see Brand New Bloggers make when first starting out.   Here’s why you have GOT to Keep Social Media In Mind When Choosing Your Domain Name.

Ok what do I mean by that.

Let’s use my food blog as an example:

  • My domain name is www.brandnewvegan.com
  • My Facebook Page is www.facebook.com/brandnewvegan
  • My Pinterest Name is www.pinterest.com/brandnewvegan
  • My Twitter Name is www.twitter.com/brandnewvegan
  • My Instagram is www.instagram.com/brandnewvegan

I used the SAME NAME for everything. See what I mean?

So let’s say you finally pick that perfect domain name and buy it. It took you weeks, but you finally found the PERFECT name.

You start setting up your blog and write a few blog posts and then you think to yourself, “I should probably set up a Facebook Page”.

And that’s when you realize your perfect domain name has already been taken by someone else. Maybe your name is not available in Facebook, or Instagram.

Now what do you do?!

You ever see those blogs that have one name for their domain (let’s use bestblogever.com), and then their FB Page is bestblogev23, and their Instagram is BBEver, and their Pinterest is MYbestblogever?

No bueno. How on earth do they expect people to find them?

And why is that so important you ask?

THE MAIN PURPOSE OFF SOCIAL MEDIA IS TO DRIVE TRAFFIC TO YOUR BLOG

Think about it.

Your BLOG is where you make your income.

You can’t make any money from Facebook. And while you may get a sponsor to notice you in Instagram, you don’t make any money directly from Instagram. Same with Pinterest, Twitter, Snapchat, etc.

And even on YouTube where you CAN make money from ads, it still takes a while to build up enough followers before YouTube will allow it. (YouTube has certain conditions that have to be met before they allow you to turn on monetization).

So the PRIMARY purpose of Social Media, whatever platform you decide to use, is to drive people to your main blog.

Because THAT’S where the products, are, THAT’S where the ads are, THAT’S where your ecourse and ebooks and whatever else you have to offer are.

Sure FB is also good for building community, no doubt about it. And Instagram is great for getting brands to notice you. But still – you want people to come to your BLOG, not just visit you on Facebook.

Right?

But if they can’t FIND you on social media? Because you have totally different names on each platform?

Well, you can see where that might become a problem.

My advice?

Research your chosen domain name and make sure it is available in ALL of the social media platforms first – preferably BEFORE you buy it.

If it IS available….

Go ahead and sign up for that name is ALL of the platforms, even if you don’t think you’ll use it.

You may not think you need Twitter – but get the name now while you can….just in case. Because chances are – if you DO decide you need it later, it will be gone.

If it’s NOT available….

Whether it’s just one or more platforms, try to choose something as close as you can, and stick with THAT name with all of your platforms.

For example, if bestblogever is taken in Facebook, try the acronym. BBE. If it is, use that name throughout all of social media to keep it consistent.

Remember, you’re not just building a blog here….

You’re also building a brand.

Good luck!

Filed Under: First Steps

Reader Interactions

Comments

  1. agen Poker Qq Terpercaya

    June 19, 2019 at 9:19 pm

    Its like you read my mind! You seem to know so much
    about this, like you wrote the book in it or something. I think that you could do with a few
    pics to drive the message home a little bit, but other
    than that, this is excellent blog. A fantastic read.
    I will definitely be back.

    Reply
  2. sbo ไทย

    June 20, 2019 at 9:12 am

    Right now it appears like WordPress is the top blogging platform out there right now.
    (from what I’ve read) Is that what you’re using on your blog?

    Reply
    • Chuck Underwood

      June 20, 2019 at 2:55 pm

      Yes

      Reply
  3. Mel

    July 4, 2019 at 9:41 pm

    Do you know of a site that can tell you if your name is available across social media platforms?

    Reply
    • Chuck Underwood

      July 4, 2019 at 10:05 pm

      Now THAT, would be handy! Unfortunately, no I do not.

      Reply
  4. online betting site in Singapore

    July 16, 2019 at 7:32 am

    Nice blog here! Also your site loads up very fast!
    What web host are you using? Can I get your affiliate link to your host?
    I wish my web site loaded up as fast as yours lol

    Reply

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Hi I'm Chuck and I started blogging at the end of 2013 when my employer threatened to lay off half of its workforce. In a little over 3 yrs I was able to quit that job for good and earn more income via my blog than I ever made in my career. Interested? Let me show you how.... Read More…

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